The Vanella Group, Inc. Announces Award for "2015 California Marketing Excellence"

The Vanella Group, Inc., has been presented with the 2015 California Marketing Excellence Award by US Trade & Commerce Institute (USTCRI) and is recognized for maintaining the highest level of ethics and values.


March 4, 2015 San Jose, California--The Vanella Group Inc. has been announced as recipient of the California Excellence Award in Marketing amongst all its peers and competitors by the US Trade & Commerce Institute (USTCRI).

Each year the USTCRI conducts business surveys and industry research to identify the companies that have achieved demonstrable success in their local business environment and industry category. They are recognized as having enhanced the commitment and contribution of small businesses through service to their customers and community. Small businesses of this caliber enhance the consumer driven stature that California is renowned for.

The Vanella Group Inc has consistently demonstrated a high regard for upholding business ethics and company values. This recognition by USTCRI marks a significant achievement as an emerging leader within various competitors and is setting benchmarks that the industry should follow.

"It is an immense honor to be recognized in such a meaningful way for a second time." says Mari Anne Vanella, CEO. "Having quality and excellence as our goal and in the forefront of what we bring to our customers stands out as a core element of our entire mission statement, this award and this recognition means a lot to us."

As part of the industry research and business surveys, various sources of information were gathered and analyzed to choose the selected companies in each category. This research is part of an exhaustive process that encapsulates a year long immersion in the business climate of California.

About The Vanella Group, Inc.
The Vanella Group, Inc. is the only provider of High-Touch/High-Quality Telesales-based Lead Generation Solutions for Enterprise Technology companies that over-achieves traditional lead generation programs 5x above industry standards. Now in their 15th year, they have delivered opportunity-based programs for companies such as HP, Borland, Hitachi, SAP, and many other enterprise technology providers. Their programs are uniquely designed to be performance-based, radically different using a peer-to-peer engagement model. For more information, visit


The USTCRI is a leading authority on researching, evaluating and recognizing companies across a wide spectrum of industries that meet its stringent standards of excellence. It has spearheaded the idea of independent enterprise and entrepreneurial growth allowing businesses of all sizes to be recognized locally and encouraged globally.

Particular emphasis is given to meeting and exceeding industry benchmarks for customer service, product quality and ethical practices. Industry leading standards and practices have been developed and implementation of the same has been pioneered by the dedicated efforts of the business community and commerce leadership. More information on USTCRI can be found at